The past 20 years have been defined by widespread cost-reduction and non-differentiation in the greater part of the media industry; what we call “the economy of poverty-CPM” (a few cents per thousand views). It was focused on the compilation of topic-based editorials, optimized to be clicked from Google, as well as an unprecedented destruction of value, despite the fact that the user...
How we will read →
A missing feature of ebooks: skimming. Ebooks will probably get more like wikipedia: they will evolve in an unfinished, collaborative, interactive form
Four mistakes publishers make when bringing... →
Many big and small publishers […] fall into the trap of believing that only the teams inside their own building can create the best platforms […] Small startups are creating amazing technology that can help publishers grow their distribution plans. By tapping into these talented, focused teams, the publishing world can quickly distribute content in a compelling and engaging way using...
Tactilize logo (draft) poll
We have a interesting (and heated) debate about what our logo should look like. This keeps us awake until late at night (debating and sending passionate emails)! Please give us your feedback on those drafts: